The reason hashtags need to be demystified is because they serve multiple purposes. Seems like most folks know at least one of the functions of a hashtag, but let me lay out all of them for you right here and #now:

The simplest definition of hashtags is that they are searchable keywords that help people find related content under a specific theme or category. So if I searched for #cutepuppies (redundant, I know), I would find, you guessed it!

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